Tzakhi M (00:01.185)
Hi everybody. Um, so we're on our second podcast for Meet.Capitol. I'm Tzachi and I'm very happy to be with Pratik Sanjay. Uh, a great friend, although we've never met physically, but we've had so many calls and given each other so many pieces of advice over time. Um, we agreed that I would present you as the promoter of Foundraiser, which is a company that helps, um,
founders raise capital, very similar to what Meet Capital is doing, with a very different kind of edge on it. And I think you have a ton of experience and a very kind of unique outlook. I think your LinkedIn headline says something oddball with a few good ideas. So yeah, you know, I would take that for myself too. I kind of feel sometimes that way, but I love that. It's really cool. Why not let you...
Prateek Sanjay (00:50.922)
Yeah.
Tzakhi M (00:59.929)
Present yourself though.
Prateek Sanjay (01:02.018)
Yeah, so I'm Fatih, I'm a Spanish speaking Indian living in Norway, and my life is marked by two things. One is, I'm a formerly posh kid who in his adult life learned to survive with his back against the wall economically. And I'm also, once I left my gated enclave in India where I grew up in, I actually had to put myself out in front of people and not just sit at home playing video games.
So I'm quite the opposite of who I was as a teenager and as I'm better for it. And a lot of these skills I transfer to the business world where I teach people how to cold approach in general.
Tzakhi M (01:43.473)
Okay, cool. So look, you know, we meet capital, we do cold outreach with LinkedIn. Your style is all on email and it's a whole different world of outreach with, you know, different rules to it. There are advantages, there are disadvantages. But I think email is more intuitive to most people. Like if people think about, I'm going to reach out to an investor I don't know, they're thinking, first of all, of doing that on email.
and maybe they have a list of investors that they have their emails of, or maybe they buy a list. What should they do? What are the steps to take? What are the things to be worried about when you're using email?
Prateek Sanjay (02:29.642)
A lot of things you should be worried about when you use email. First of all, if you buy a list, please put that list through a software like email list verify or zero bounce or whatever. Because even if an email seems to be valid, it might be a auto forwarding email that will then send your details to an inbox where the IT guy
can mark you as a spammer and then destroy your email reputation and domain reputation and prevent anyone from your company from ever emailing again. So you need to remove all these spam traps and auto forward emails from a list completely. So that's number one. Number two is if you send too many emails a day, Google or Microsoft will instantly shut down your email servers. That's a high risk. And lastly,
Um, the, another risk of, you know, getting any type of email list is
Uh, the, that list might have already been spammed to death. So that's no one is checking those inboxes anymore. So the emails might be valid, but you can't, nobody wants to open an, a ruined inbox. So email is quite risky and there are some guidelines you should look into before starting a campaign.
Tzakhi M (04:00.937)
Okay, so generally it would be safe to say that just getting a list of emails and emailing them even if you take the precautions that you take, meaning not sending too many emails a day and running it through like an email check or whatever, still not a great idea. Right?
Prateek Sanjay (04:19.534)
Basically, what you need to make sure is when you buy a list, just try to make a check for how publicly visible everybody on that list is. Because if they are too visible, that inbox is dead. What you want to do is approach people. Everybody is largely ignoring. That's true for LinkedIn and Google as well.
Tzakhi M (04:44.005)
Okay.
Prateek Sanjay (04:46.314)
you just want to approach those people because whether it's email or LinkedIn, you only have a couple of bullets per week, right? LinkedIn only lets you send so many connection requests per week and in an email, you can only send so many emails before you get, before this, you get mouth to spam or taken down. Okay, I would really advise people not to exceed 250 emails a week.
Tzakhi M (05:05.382)
How many?
Tzakhi M (05:14.161)
OK.
Prateek Sanjay (05:14.526)
And I think 100 is a safe number. In that regard, LinkedIn and email are largely the same. 100 requests a week, 100 emails a week is a safe number.
Tzakhi M (05:26.257)
Okay, so you only have a hundred shots. So just like we tell for LinkedIn, say about LinkedIn, the most important part is to make sure that you're reaching out to the right people, otherwise you're shooting yourself in the foot. So how do you do that with email? And how do you find people that are not easy to find that not everyone is firing at the same time?
Prateek Sanjay (05:54.862)
That's a good question. So if you are approaching a people on a, let's say you bought a VC list. On that VC list, the first thing you want to do is, are these actual VCs? So it's a very simple way to do it. Let's say you are in America, what you, and you're approaching American investors, what you do is VC name, SEC filing, search it on Google.
or you do VC name FCA filing, you'll find out that 90% of VCs in America or UK are not. They are just broker dealers, and you'll be wasting time talking to another fundraising consultant or another syndicate leader. This is important. Secondly, if you have a list of investors, please validate that they still have any dry powder left. This is essential.
because if their last fundraise was two years ago as a fund, and they've been cutting lots of checks non-stop for two years, but they haven't raised a new fund since, they might be at the end of that check writing journey. Lastly, if you...
Tzakhi M (07:13.997)
Wait, wait, I have to pause you for a second. So what you're saying, VCs, if I, I'm building on what you're saying, VCs will like to announce, Hey, we got to close. We just closed a new round. They like to make like an op-ed about it. So you find the last one. And if it's been more than what, half a year ago, a year ago, then you know, there's a good chance they've used up most of the dry powder. Is that what you're saying?
Prateek Sanjay (07:41.974)
Yeah, I think like about 12 to 18 months from last fund is a good bet. Because like, it's really something to consider that a lot of these VCs
they try to reserve most of the money they have for follow on investing, not for new investments. So even if they seem to have a hundred million or so left, that's not for new investments. It's often for like, they follow on. And there's something else you wanna look into when you get a VC list. Check on every name. Do they lead rounds? A lot of people...
they get investor meeting and this investor says, you're great, you're fantastic. We'll join if there's a lead, then you're back to square zero. You got a commitment, but it's not money. Commitments don't pay the bills. So to summarize, you really need these ingredients. Check if they're a real VC, check if they're still deploying. And then sometimes I'll check, make an assumption about how much cash they have. And also,
a check if they lead round, you know?
Tzakhi M (09:01.529)
How do you find that part out? Like how do you know if they lead rounds?
Prateek Sanjay (09:06.243)
Crunch Space has had info publicly on whether they have been a lead investor or not.
Tzakhi M (09:12.113)
OK. OK, cool. OK, so now let's say I had a list of VCs, went through it. Out of 100, maybe 10 are a good match, right? Something like that. OK, so now how do I get to those 10?
Prateek Sanjay (09:23.585)
Mm-hmm.
Prateek Sanjay (09:34.098)
Okay, so for a VC, your email has to be super simple. I noticed you invested in such and such portfolio company. I'm in this space. If you've done just this, they already see you as credible. Number one. Number two is you give a short personal intro. I'm XYZ founder.
from MIT, a PhD research in computer vision, doing this in computer vision, we'll have around us soon, should I keep you in the loop? That's all you say. When you reach out to an investor, never volunteer more information than has been asked. Investors forward your email, investors forward your decks, they can end up in the hands of a competitor.
your sole purpose in the first message, LinkedIn or email, is just to say this, I know what you fund invest in, this is who I am, if you think I'm credible, we can keep talking, full stop.
Tzakhi M (10:45.937)
Okay, very different than our style when reaching out to VCs, but sounds really effective. Like you've seen good results with this kind of approach.
Prateek Sanjay (10:54.746)
Well, the problem is, if you mention traction info, most businesses don't have good traction. Like if you're at a $10 million annual run rate or $1 million and approaching a seed fund, maybe yeah, that's something you want to mention. But most such info is damaging. At least for the clients I worked with.
I tell them your product, your technology and your revenues are not good enough to impress these investors. But if they at least got to meet you first, they'll see the passion in your eyes and they'll keep talking. It's not that I'm necessarily against using hard facts. Hard facts are good if they're sellable. But most people, most businesses don't have, have not delivered. And
All you're doing is setting yourself up for rejection if you commit too many hard facts early.
Tzakhi M (11:58.089)
Well, of course, yeah, if the hard facts are not in your favor. Yeah. So this is like a foolproof way of getting past that first email is saying, not giving up too much information. Here I am. I'm doing something that...
is in your space, I did the research, I think that we're a good fit. Do you want it? And then your experience is that usually this will lead to a call.
Prateek Sanjay (12:27.226)
What it leads to is two possible things. If what an investor does when they receive your email or DM is they Google you, they'll Google your name, your patents, your scholarly publications, your password and people who know you. If that is good enough, that will immediately lead to a call. If their online data is not revealing anything, what they then do is they say, can you send some information over?
At this point, it's critical that you only send a one pager, which has as much information as they require for getting a call. Do not send a Dex this early because if they have already invested in or maybe looking to invest into a competitor.
An investor's job is to help their portfolio company's fundraise. So every line, message, and sexy design and such from an excellent pitch deck, it will show up on a competitor's pitch deck and they will raise five million with your ideas. There is no NDA on pitch decks. Investors very much leverage inbound pitch decks to help their portfolios or their preferred guy's fundraise.
Tzakhi M (13:54.674)
Well, I say the same things. The reason is a bit different. First of all, yes, prepare your online presence before reaching out to investors because the first thing that we'll do is Google you. So if your website looks like shit, first fix your website, then reach out to everyone. If your profile looks all messed up.
If people look you up and they still see you as someone from a previous company and they see you posting about some nonsense, that's also not good for you. Try to get your whole online presence at least to align with what you're doing now. That's very important. That's something that I wrote about several times. Second point about not sending a full deck is also what I recommend, but for a different reason. The reason that I always say is that...
You want to leave them a little curious. Like if you're letting the investor look at your whole, run through your whole deck, typically they're doing that waiting in line somewhere, or I don't know, when they're sitting bored waiting for something and they're just flipping through it on their mobile. And the default response will be to reject because it's just like that. They don't get it. So the full deck should only be presented to them in a meeting. They need to work for it.
They don't get it for free. They want to see the full deck. They should come and give their time and give their, you know, focus and meet you and let you give it to them with your words and with your passion. Like you said.
Prateek Sanjay (15:29.286)
Exactly. And what I suggest to people is you come to the meeting prepared with all the facts from your deck. You say these things without presenting and then you send the deck over. Then they'll think, oh, everything that he said is true. For example, if you are going through airport security, airport security asks you a question.
They ask another question, and then they ask the first question again, just to see if you gave a different answer. And the first test, the first conversation is, is this person credible? And if you change an answer between the first time and second time, aha, not credible. That's what they're really doing. So presenting extempore and then sending a deck after shows, ah, this person does not need to remember the detail of the company. They already have it here, and it's in line with what they said. So I highly suggest this.
which is tease, get meeting, present, send the full deck after immediately. And I think this is the right flow that has helped entrepreneurs.
Tzakhi M (16:39.556)
Okay. Now I want to take you back just a few more, a few steps back. Okay. We have a list of VCs. We chopped the list down. We're left with a relatively small number of VCs that are actually relevant.
And now we want to reach out to them. That's what you're suggesting. How do we get to make sure that the email actually lands and that the person opens it? I'm talking about like the subject line and what else can we do to get, because on LinkedIn, at least you can see if the person, so you send a connection request, you can at least see if they accepted it. Right? So like you know that, and if they accepted it, there's a good chance that they've seen your message.
But with email, you're in the dark. So what do you do?
Prateek Sanjay (17:26.766)
Okay, actually you're not in the dark about email, because a lot of emails, emailing software has open trackers. So...
Tzakhi M (17:34.021)
Yeah, but those don't work as well as they used to it. That's what I heard anyway.
Prateek Sanjay (17:39.954)
You might be right there, mainly because some open trackers, they confuse the spam checker as an open checker and that is affecting open rates. However, you can make a reasonable estimate that your email is being read if for every 20 that you send, you get a response, your emails are being opened. So in case you don't want to have an open tracker, that's what you do.
Also, in some cultures like the United Kingdom and in India, people read every email. They open every notification on their phone and they read everything. Some British people can't help but just always say pass or no, which is good. I like that about British people. Americans will just delete it. But okay, the focus on how to be read. Subject line, two words only. I prefer...
Reaching out why nobody read subject lines. They read the preview the first email. Okay secondly No, dear. No. Hi. No. Hello. It's insincere The investor knows you are there for their money and they're the gatekeeper So just say first name straight away James Joe Hallie Straight away first name Haley notice to you invested in this
Hence me reaching out. This, when they see a opening line that is to the point, they think, okay, I will not see a lot of fluff in this email. It's worth my time to open it. Okay. Secondly, to get a response, fit everything inside this screen. Mobile optimize your LinkedIn messages, mobile optimize your emails.
This is about enough space for like about five to 10 words, five to 10 words, five to 10 words. So whether it's a DM or email, I highly suggest keeping everything in about, let's say five short one line paragraphs of 10 words max, you know? This is not easy. It's hard because a lot of us were taught in schools to write essays. And then as adults, people were dealing with people with limited attention spans. And if you're from academia,
Prateek Sanjay (20:05.394)
It's really hard. However, please have the discipline on yourself to talk like a gorilla in your emails. Okay, so if you have a short subject line, the operator of the email gets to the point as to why you reached out, and you just have all the facts and forwarded to five one-liners of max five to 10 words each, you at least will go through...
people's limited attention spans at the age of TikTok and Insta-reels to get a response.
Tzakhi M (20:37.08)
Okay. Cool.
Prateek Sanjay (20:38.895)
I meant, I forgot something else. Ideally send an email from a Gmail because Gmail's don't go to spam. And if you do want to use your corporate email, use SPF, DMARC and DKIMS set up correctly. Do not warm up emails, Google banned them and Microsoft banned them.
Tzakhi M (21:01.515)
Okay, wait. So that's let's break it down because it's like a lot. It was a bit too condensed.
people listening to this will not be able to digest it. So let's, can we like recap and just like get to the main points. So first of all, subject line, minimum like reaching out. That's it, reaching out.
Prateek Sanjay (21:17.934)
Cool works.
Prateek Sanjay (21:22.066)
Yeah, the subject line, only two words. First line of email, similar portfolio company. Then short mobile optimized format, okay? And fifth, create a reading vocabulary if it's a consumer investor. Feel free to use complex words if it's a deep tech investor. Then after all of this,
Tzakhi M (21:45.905)
Okay, good.
Prateek Sanjay (21:49.634)
Either use Gmail for deliverability or set your servers right. To set your servers right, talk to your IT guy and twist their arm until they set your email servers right. Or do it yourself.
Tzakhi M (22:04.385)
It's not, it's not, I don't think you need an IT guy to say your service, right? You just need to what?
Anyway, SPF and all that stuff, I think it's not so hard to set up, but that's, it's a bit hard to explain verbally, but I think there are ways to do it. But you're saying you don't even need to do that. Just open a new Gmail.
Prateek Sanjay (22:11.722)
Well, that's it.
Prateek Sanjay (22:24.086)
Yeah, opening a new...
Tzakhi M (22:24.333)
Partik Sanjay at gmail.com, Tzachi Fliedman at gmail.com. That's the Gmail. Or is it tzachi at MeetCapital?
Prateek Sanjay (22:32.685)
I use my own Gmail for outreach, once with my own name, 85% open rate, 25% meeting rate. It works.
Tzakhi M (22:39.557)
And that way you also spare your corporate email from the risk of getting marked as spam because the Gmail you can just set up a new Gmail every time.
Prateek Sanjay (22:50.046)
Yeah, plus if I've been in the same Gmail for years, it's not gonna be taken down for spam, you know? So it has a domain, email age, I mean. So yeah, man, if you have an existing personal email that you've been using for years, you can also just use that one. And that tends to get old. The funny thing is, if it's a new Gmail, you risk burning it quickly. If it's an old one, for some reason, they never get burned.
Tzakhi M (23:06.422)
It's not, it's you're not going to burn it.
Tzakhi M (23:20.173)
All right, interesting. Okay, that's a nice little hack that I didn't know of. Okay, so we use a Gmail. So either we use like a good old Gmail that we've had, or just make new ones and prepare to have them burnt like once a month, once every other month. It's not the end of the world.
Prateek Sanjay (23:22.347)
Yeah.
Prateek Sanjay (23:40.534)
Yeah, yeah, I just feel like an email campaign between every 300 email sent it needs a pause, you know because what All the email providers are really cracking down on email volume Two years ago, you could just send 400 emails a day without a problem Today if you send 400 emails in a single day
They won't even wait for you to hit the 200 mark, they'll shut down the email now. Spam has shot up in so much volume these days that they are really cracking down on it. But yeah, that's it.
Tzakhi M (24:25.379)
Okay, but that's also a good thing. That means that same investor is getting less emails. So your chance of getting across if you have the right message is higher.
Prateek Sanjay (24:37.134)
I mean, this is the thing which is...
they have made the rules stricter, but the amount of outbound is almost in pace with it. So my friend Aston Morarji, he had to stop using and one of his email accounts because he received 7,500 requests for like investment in it. So he couldn't even use that email account anymore. Have you ever...
Seen the inbox by the way of investors these days?
Tzakhi M (25:17.278)
I can only guess. I get a lot of inbound asking me to invest even though we're clearly a company that helps facilitate investing but not directly investing and I said I reply several times a day to people with we're currently not investing but we can help you reach investors please take a look at our website at meat.com I sent maybe ten of those a day
Prateek Sanjay (25:41.506)
Do they ever convert to customers?
Nah.
Tzakhi M (25:46.091)
And they haven't yet. They haven't yet. But I'm still doing it for a while. Maybe I'll give up on that too, and just not reply.
Prateek Sanjay (25:49.015)
Yeah.
Prateek Sanjay (25:55.846)
Yeah, this is why, you know, I really enjoy reaching out to people who have a record of investing, but their profiles does not mention the words partner, investor, or any capital venture in it, you know, that's a safe inbox to go. Oh, it's because crunch space or pitch books say they invest, but the LinkedIn profile does not. That's one thing.
Tzakhi M (26:14.289)
Then how do you find them?
Prateek Sanjay (26:27.134)
Crunchbase, PitchBook or BoeHurst might say they have invested but also they still might have a spammed inbox because it showed up in TechCrunch or Sifted or so on. The ideal investor to have on your list is somebody not in the news and without investor or partner on their profile. If you have these two filters, you're hitting a clean inbox.
Tzakhi M (26:57.704)
Yeah, if any of those are there because crunch bass is also, I mean people reach, people have crunch bass. It's not, you know, it's not like it's, the information is public is my point. Like we.
For lots of our campaigns, we split between people that we find on Crunchbase. And then really their LinkedIn inboxes or LinkedIn profiles sometimes don't say anything and people that clearly we find on LinkedIn that they present themselves as investors, there's also an advantage in that because the person is practically saying, please reach out to me. I'm interested. I'm looking for deal flow. So, and I don't see that one group necessarily has an advantage over the other. Sometimes they're like nuances for some startups, for some reason, the Crunchbase.
people are much better and for others the opposite. I can't say, I can't give like a clear data point the way you gave, like from what I see.
Prateek Sanjay (27:49.39)
So here's my view and this is my view only and I'm happy to be proven wrong here. I don't wanna name investor names, so I'm just wondering. There's a guy in Cincinnati, Ohio, manufacturing guy, profile does not mention he's an investor. His check size offered to a client of mine was half a million dollars, somewhat recently.
The reason that he can commit a half a million dollars to one person is when he finds the right person, he goes all in. However, if you have investor in your profile, you want a lot of deal flow for this reason. You want to diversify. Diversified investors have a $5,000 to $10,000 check size. So for me, I really want to help founders go after this one person who does not necessitate chasing...
like 10 different co-investors because 10 grand, what does that do for most people? It nothing, you know, and you get a 10 grand check, it's gone tomorrow. So usually investor on LinkedIn profile signals diversified investor. That's why they want to do a flow. And hence their check size might not be big.
Tzakhi M (29:06.215)
Yes. I mean what you're saying makes sense, but it's not necessarily what we find in like what I know personally.
Tzakhi M (29:17.217)
I know personally an investor that made maybe four investments in the last year, each of them were several hundred thousand dollars. And for a time you could find him as an investor on LinkedIn until he took that down because he actually stopped investing. But for the time, that's what he did. And if you were able to get him excited enough.
and four startups were, they got a very, very significant check from him.
Prateek Sanjay (29:50.678)
You know, if I was fundraising right now, I'd love to approach him, mainly because I'm wondering if I can change his mind about not investing to investing, you know? At least his inbox would not be dead, you know? And at least a guy like that who can write his big check sizes, he can make some awesome intros, you know? But yeah, that's a different topic. Yeah, I guess, just to avoid confusing our audience, this is one thing to take away.
you have a limited number of shots a week. Don't waste your shots on celebrities everybody spams. I think we can agree on there. Don't waste your bullet on Elon Musk or Bill Gates. Try to find someone a bit a bit more low profile. And actually low profile people still can have investor in their profile. But one thing I've learned from founders is if their profile says
Tzakhi M (30:27.547)
Yes.
Prateek Sanjay (30:48.062)
Non-executive director, board member, advisor, FinTech pioneer, visionary, game changer. It's a very long headline like that. And that's like a celebrity time with guy. Celebrity investors are in it for clout. They write small checks, but if they're gonna say, I backed Chuckie when he was nobody and now he's a big shot, you know? I would definitely caution people from emailing celebrity investors. It's just a...
Tzakhi M (31:15.093)
I agree. 100%. Okay. Like you said, we said a lot of stuff. I think you gave a lot of very practical and good advice. I think what would be useful for people listening is if we kind of just go from A to Z, taking your advice, Pratik's recipe for landing an investment from a VC. Let's go back.
Prateek Sanjay (31:17.442)
Hahaha
Prateek Sanjay (31:37.249)
Okay.
Tzakhi M (31:43.297)
find a list of emails and I mean I can go I can repeat what you said or maybe you want to kind of recap it for us step by step.
Prateek Sanjay (31:52.43)
Okay, so let's talk about VC outreach. So VC outreach, if you get the list, filter out non-VCs by checking for filings, filter out bad emails, filter out celebrities. Okay, the list is cleaned. Campaign setup.
Tzakhi M (32:13.485)
Wait, find the ones that lead investments.
Prateek Sanjay (32:17.478)
Yeah, okay. So if I really find the lead investor, remove non-VCs, remove the broker dealers and remove celebrities. This is the first point. Okay. And then secondly, when you start the campaign, I would suggest this, connect a personal Gmail to an emailing software like Wordpecker or Instantly.
Tzakhi M (32:48.188)
Okay.
Prateek Sanjay (32:50.335)
On Woodpecker and instantly upload your investor list. Okay, but now before you upload the investor list on the spreadsheet, write down the portfolio company that's the most similar that they invested in. And then upload that as a special column into your software.
called similar portfolio as a variable. When you write the email, you just say, noticed you invested in similar portfolio company. That shows you did the due diligence. Email copy, keep it very minimal and short and mobile friendly so that people can read it in the end there and then on a train or on the bus. Stick to the bare basics about your background and who you are.
Avoid giving information that can be used against you. Okay, that's copy. Start the campaign on this software, okay? And then once you receive the first responses, ideally tease them a bit. Give them a teaser, not the full deck. Head to the meeting, talk, and then send a deck afterwards. And...
That's it. However, that's VC outreach. I don't do personally VC outreach. You can talk to Shaki for it. I prefer a local high net worth outreach. Here, it's an even simpler strategy. Find local business owners whose businesses earn one million plus a year, 10 million plus a year. Create a background about yourself that's not work or education based and just ask to meet them up for coffee. The reason I pivoted to this strategy is
It requires way less diligence than the VC outreach because it is exhausting to take a list of VCs and figure out who's deploying, who's leading, who's a real VC. I think, Chucky, the biggest reason people use agencies like yours or mine is for the list diligence. Because founders don't have time to spend 10 minutes per row.
Prateek Sanjay (35:13.026)
checking if they're a valid investor. It's tiresome. And so that's my personal preference. If you wanna do institutional cold outreach, that's the method. I don't do it myself. And otherwise, I just find it easier to approach local high-network people.
Tzakhi M (35:33.765)
Okay, maybe we should have spoken about that because I think there's a whole methodology behind that, which is completely... But that's more for early stage startups, I think, and more for like seed, pre-seed startups.
Prateek Sanjay (35:47.002)
Yeah, so if you're reading institutional capital, that's the VC approach. However, I really would love if our audience tries, fails, and gets burned trying to do institutional outreach in this day and age so that they realize it's just much easier to approach local high network people. And what you write on a message to a local high network person has to indicate these things to them.
your drive, your commitment, your passion, your credibility, your subject matter expertise and your emotional intelligence, who you are as a person. That type of outreach I enjoy more because it's more person to person and people, it's just more like a, you know, founder to founder dating service that I enjoy way more because here people can get invested in for subjective qualities, you know, and not the hard facts about your business. However,
I know that most people watching this want to try institutional outreach first. Do it, see what the results are. And we should have another talk about how this different high net worth individual outreach works because, Jaki, I know you're more fan of a more factual informational outreach. This is my company. Here's the bullet points, right? Yeah. So I...
I think that's definitely valid for institutional outreach. And what I like to do is work on a different type of outreach, which is more about the person who's reaching out, mainly because it allows people who have good potential but bad businesses to stand out and get the money. Because my biggest belief is everyone deserves a short investor money.
Tzakhi M (37:33.47)
Okay. Okay, that's a whole new topic that maybe we should, we can talk about. And I told you before we started recording that I think that we can do several episodes. I think you have a lot of interesting ideas and a ton of interesting experience. So I think maybe we need to have a call around that kind of strategy. We're about to wrap up.
What should people reach out to you for right now? And how do they find you? And yeah.
Prateek Sanjay (38:09.774)
Okay, if you have a cash concern and you want to raise money and you're under six months one way, reach out to me on LinkedIn and I will help anybody. Okay? If you can't afford like in our campaign services, it's fine. I can talk to you for five minutes. I can figure out what you need to do to get some money soon. And you can try that yourself.
Otherwise, if you want to do an outreach to people, I'm happy to look at a commercial discussion as well.
Tzakhi M (38:46.689)
Okay, so anyone that's now needs to raise money basically in a rush, you'll help with some advice. And if they want to take your services and they want you to build a campaign to H&Is for them, or even institutional investors, even though you're less for that, you know how to do it and you'll do it for them.
Prateek Sanjay (39:04.23)
Yeah, anybody who's rejected by investment bankers and popular fund raising consultants who only work for sexy startups and not for the regular Joe, I can help with financing advice for the regular person.
Tzakhi M (39:19.441)
Amazing. Okay, good. I think you might get flooded with calls for help now. So cool. Patik, thanks so much. People should find you on LinkedIn. I think that's the easiest. We're connected on LinkedIn. We respond to each other's posts. So if you find me on LinkedIn, it's easy to find Patik, Patik Sanjay. Even though there are probably a million Patik Sanjays out there, but you'll probably stand out in the startup space.
Prateek Sanjay (39:26.52)
What?
Prateek Sanjay (39:41.042)
So.
Prateek Sanjay (39:49.038)
Thanks.
Tzakhi M (39:50.538)
Just a name, this is a very popular name. And Patek, thanks so much. It's great talking to you as always, and I look forward to our next conversation.
Prateek Sanjay (39:59.702)
Let's do it soon. Take care. Bye.
Tzakhi M (40:01.445)
Thanks, buddy.
